Jeremys.co.nz logo

QUADRATA

LABEL

From late-Victorian mourning wear to 20th-century vampires and even Harry Potter, the extensive aesthetic and sartorial canon of the Gothic is a source of inspiration for Quadrata. The Gothic depicts the past as a time of superstition, repression, and mystery, and provides Quadratta with a distinct conceptual language and aesthetic in which to explore how the concerns of love, death, and the supernatural played out at different points of history.

Quadrata-logo-mark
Quadrata Logo without contact details
Quadrata Logo without poster version
Quadrata Logo with full contact details

LOGO

DESIGN.

The brand identity is both unique and iconic,  combining staunch gothic characteristics with a contemporary sensibility. The logo is the core element of a totem-inspired design, with extra details added based on whatever is needed in any situation.

Quadrata Logo without contact details
Quadrata Logo with full contact details

LOGO

DESIGN.

The brand identity is both unique and iconic,  combining staunch gothic characteristics with a contemporary sensibility. The logo is the core element of a totem-inspired design, with extra details added based on whatever is needed in any situation.

ADVERTISING

STRATEGY.

The advertising included online, print publications, and outdoor platforms. The gothic sensibility of the brand is complimented with black and white photographs of pale models photographed at night, dressed in a dark palette, and placed in settings that are empty, old, or industrial.

Quadrata-Magazine-Advert-one
Quadrata-Magazine-Advert-two
Quadrata-Magazine-Advert-three
Jeremys.co.nz logo

QUADRATA

LABEL

From late-Victorian mourning wear to 20th-century vampires and even Harry Potter, the extensive aesthetic and sartorial canon of the Gothic is a source of inspiration for Quadrata. The Gothic depicts the past as a time of superstition, repression, and mystery, and provides Quadratta with a distinct conceptual language and aesthetic in which to explore how the concerns of love, death, and the supernatural played out at different points of history.

Quadrata-logo-mark

LOGO

DESIGN.

The brand identity is both unique and iconic,  combining staunch gothic characteristics with a contemporary sensibility. The logo is the core element of a totem-inspired design, with extra details added based on whatever is needed in any situation.

Quadrata Logo without contact details
Quadrata Logo with contact details
Quadrata Shop frontage with gold leaf signage

ADVERTISING

STRATEGY.

The advertising included online, print publications, and outdoor platforms. The gothic sensibility of the brand is complimented with black and white photographs of pale models photographed at night, dressed in a dark palette, and placed in settings that are empty, old, or industrial.

Quadrata-Magazine-Advert-one
Quadrata-Magazine-Advert-two
Quadrata-Magazine-Advert-three

ADVERTISING

STRATEGY.

The advertising included online, print publications, and outdoor platforms. The gothic sensibility of the brand is complimented with black and white photographs of pale models photographed at night, dressed in a dark palette, and placed in settings that are empty, old, or industrial.

Quadrata-Magazine-Advert-one
Quadrata-Magazine-Advert-two
Quadrata-Magazine-Advert-three